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Create Your First Automation

AutomationLast updated April 23, 2025

Estimated time

10 min

Difficulty

Beginner

Required access

Admin

Automations are visual workflows: a trigger fires, optional conditions filter, and one or more actions run. No code, no developer needed.

When to use this guide

When you're doing the same thing manually more than a few times a week — replying, tagging, assigning, following up.

Before you start

  • Admin access.
  • A clear idea of the workflow you want to automate (e.g. 'tag every new lead from Instagram and assign to Sara').

Step-by-step

  1. 1

    Open Automation → New Automation

    Start blank, or pick a template (recommended for your first one — see Use Automation Templates).

  2. 2

    Pick a trigger

    Common triggers: New Conversation, Incoming Message, Tag Added, Conversation Closed. Only one trigger per automation.

  3. 3

    Add conditions (optional)

    Conditions narrow when the automation runs. Example: only when source = Instagram, or only during business hours.

  4. 4

    Add actions

    Actions do the work: Send Template, Add Tag, Assign To, Wait X Hours, Move to Pipeline Stage. You can chain multiple.

  5. 5

    Test the flow

    Click Test → simulate a sample input. The Logs panel shows exactly what would happen.

  6. 6

    Activate

    Toggle the Active switch. The automation runs from now on whenever the trigger fires.

What happens next

Watch real runs in Automation → Logs. You can pause or edit the flow anytime — changes apply to future runs only.

Common issues

Automation didn't run on a recent conversation.

Check the Logs panel — you'll see whether the trigger fired and which condition (if any) blocked it.

Send Template action failed.

Either the template is not approved, the variables aren't filled, or the 24-hour window hasn't been reopened. See Submit Message Template.

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Still need help?

Contact Nuha Chat Support — the more detail you share up front, the faster we can help. Please include:

  • Workspace name — so we can find your account.
  • WhatsApp number involved in the issue (in international format).
  • Screenshot of the issue, including the full error message if one is shown.
  • The step you were trying to complete when the issue happened.

We typically reply within a few hours during business days.